Glenn Lundy on Why Struggle Comes Before Success
- ETW Writer

- 5 days ago
- 2 min read
Episode summary
Glenn Lundy and Lee dig into the real arc behind any meaningful win: change → struggle → growth → success...and then back to change again. Glenn shares how to spot the season you’re in, why resistance is a feature not a bug, and how to build a daily rhythm that makes you stronger for the next hill.
They also talk practical leadership: building cultures that embrace reinvention, implementing habits that actually stick, hiring for character over credentials, and why operational discipline (67 days to cement behavior) beats 30-day “flavor of the month” initiatives every time.
Key takeaways
Everything is seasonal. If you’re struggling, growth is on deck; if you’re winning, change is coming, plan for it.
AI is a power-up, not a pink slip. It multiplies creators who focus on value; it threatens box-checkers. Your posture determines your payoff.
Attach action to a bigger “why.” Fear shrinks when the prize is clear: family, freedom, mission, or mastery.
Morning routines are foundational. A consistent mind–body–spirit start changes the trajectory of your day (and life).
Hire for character, prove it with immersion. Glenn’s two-week “boot camp” surfaced true behavior fast.
Behavior change takes time. Think in quarters, not months. ~67 days to make the right way the easy way.
Think beyond your “market.” Redefining the sandbox (e.g., national vs. local) reshapes strategy and results.
Memorable lines
“If you’re in a season of struggle right now, great. Growth is on the way.”
“AI won’t replace you; it will power up the people who create value.”
“You take yourself wherever you go.”
“We hired for character, not credentials, and proved it with immersion.”
“It takes about 67 days before the right way becomes the easy way.”
Resources & mentions
Glenn Lundy website: glennlundy.com
The Legacy Titles (book by Glenn Lundy)
The Morning Five (Glenn’s morning routine framework)
Notebook LM (AI research/writing tool referenced in the convo)
If this helped
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