Running a successful company can be harder than a turnaround. John Rossman shares how to stay on offense: build a portfolio of calculated bets, derisk with fast experiments, and design antifragile systems. We cover the Vitality Index to reward new revenue, what good strategy is (diagnosis, guiding philosophy, coherent actions), and tools like Three Futures memos, commander’s intent, and metrics as a verb, plus big bet killers and a preflight checklist.

Leadership that builds trust starts with you. Tom Willis argues integrity is where your word and action meet, and culture only changes when leaders model it, on time, on promise. He breaks down the flow: lead with a clear future, manage by making clean agreements, then coach the gaps. Ditch vague values; create role clarity and purpose people can live. Struggle is the gym, use it to build capability and character while creating real value for others.